Kia Venga Body Design

Presented at the 2009 Frankfurt Motor Show, the Kia Venga is based on the Kia No3 Concept shown at Geneva in March.

Designed, engineered and manufactured in Europe, the 4,068 mm long Kia Venga features an unusually long wheelbase for its class of 2,615 mm – and a 1600 mm high roofline to maximise cabin space.

The Venga offers levels of interior space typical of a larger C-segment vehicle, but within a B-segment footprint.

The rage of engines includes a choice of two 1.4-litre and 1.6-litre gasoline and diesel engines, generating between 75 and 115 ps.

All of them will be equipped with Stop and Go technology and will comply with Euro 5 emission standards.

Kia Venga will be marketed exclusively in Europe from late 2009, with a choice of 10 exterior paint colours, two of them - Byte Blue and Caramel Gold - unique to the new model.

Design

The Kia Venga is characterized by many of the design elements of the Kia No3 concept car presented at the 2009 Geneva Motor Show.

Apart from the adoption of a more conventional windscreen and roof design, all metal panels are common between the two models, and only minor changes have been made to turn the design concept into a production reality.

"B-segment MPVs have traditionally been a class of vehicle purchased out of necessity - they are cars of function and practicality," explains Kia Chief Design Officer, Peter Schreyer.

"Now all that is about to change. With Kia Venga we have designed a car that will fulfil European consumers' practical requirements, while also being genuinely desirable and fun to drive. Kia Venga is going to re-ignite interest among consumers in B-segment MPVs, by setting new standards for the class!"

The Kia No3 Concept

Viewed from any direction, Kia Venga appears to get progressively wider as the eye is drawn from top to bottom, thanks to the car's long wheelbase and wide track - giving it a stable, purposeful, sporty stance.

All of the car's creases, shapes and outlines - from the sleek headlamp housings, through wedge-shaped double shoulder creases and deep swage lines on the doors, to the 'kick-up' rear passenger windows - get progressively higher as they flow from front to rear, making Kia Venga appear poised and ready for action, even when parked.

Doing away with the boxy 'mini-van' profile typically associated with B-segment MPVs, Kia Venga adopts a sleeker, racier profile.

Indeed, Venga's slippery form achieves a class-best figure for aerodynamic drag with a Cd of just 0.31 - reducing fuel consumption, emissions output and wind noise - as well as satisfying numerous aesthetic criteria.

Short overhangs front and rear combine with the new model's broad stance and its 'smiling' lower air intake to enhance the overall feeling of 'eagerness' to get moving. The bold, concave swage lines along the flanks accentuate Kia Venga's pronounced shoulder lines and muscular wheel arches, to give the car a svelte, but athletic appearance.

When Kia Venga is viewed in profile, the extended, four-panel glasshouse reaches beyond front and rear doors to improve driver visibility and to apparently 'stretch' the car's outline.

At both front and rear, modern, angular light clusters draw the viewers' eyes sharply in towards the middle of the car.